2007, on television, newspapers, magazines, several outdoor media, outside the Olympic brand into television advertising share up to 83%, the domestic brand has reached 67%; in the Chinese and foreign 2/3 brand, TV advertising spending has reached more than 5 of its launch, including VISA, McDonald's, Johnson and other brands have reached more than 97%.
"the life of the Olympic Games lies in the spread of television, and television is also the best carrier to show the Olympic Games. Therefore, it is cheap jordans online not surprising that enterprise advertisements are combined with television."." Advertising Institute of Communication University of China professor Zhong Yiqian in an interview with the "China Times" reporter analysis. He said the profits of the Losangeles Olympics were epoch-making, and the global television games began. Because there is no advertisement in the stadium, a large number of enterprises will regard television as the most important platform for communication.
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